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The Financial Advantages of RENTING: The True Value Story -PAAWW#1

The Financial Advantages of RENTING: The True Value Story -PAAWW#1

PAA Webinar Wednesdays-supported by Multifamily Insiders

Wednesday, January 22, 2025
2:00 PM - 3:00 PM (EST)

Event Details

We must address the pressing issue at hand—the PR battle for the hearts and minds of American renters is slipping away. Zillow reports that 82% of renters feel that housing prices are unjustly inflated beyond fair market value. In response, Toni Blake is poised to revolutionize your team's approach with cutting-edge Value Stacking techniques in 2025 to redefine RENTER versus OWNER!

Toni’s program includes specific marketing strategies and new value positioning techniques to VALUE STACK your rents in the online digital presence. It includes a Value Stacking RENTS worksheet to produce property collateral, update copy on the property website and social media posts and add The Value of RENTING on rating and review sites.

In 2025, equip your teams with tools to spotlight the actual value of renting in your community. Craft persuasive PRO Renting messaging to educate and foster a deep appreciation for the exceptional benefits your management team offers. Join us in shaping a narrative that resonates with renters and showcases the unparalleled advantages of choosing to live at your property.

Toni Bake is a popular industry keynote speaker and comedienne. Her enthusiastic presentation style is unique, with “laugh while you learn” education and comedy. After three decades of touring multifamily housing, she continues to be the premier choice. Toni Blake won top selection in the 2020 Multifamily Insiders Choice Award for her Wednesday Webinar. In 2021 Toni boldly toured the industry with her popular AmaZING Tour bus, visiting 23 states in 135 days, traveling over 13,000 miles. Toni Blake’s research is published in many national industry publications, including Units Magazine. Her creative wisdom inspires thousands of industry professionals each year with innovative concepts in customer service, sales, and marketing. Toni’s infectious energy has built a social media following of over 36K, with .5M views of her Facebook LIVE videos, making her a sought-after guest on multifamily radio and podcasts. Toni is passionate about being an agent of positive change in our world and inspires people to be great human beings. Stay in touch with TotallyToni by following her in real-time on Facebook, Twitter, Pinterest, and Instagram.   

PAA Webinar Wednesdays-supported by Multifamily Insiders-is the largest weekly premium webinar series in the multifamily industry, helping you gain the skills to improve your performance and advance in your career! Through this program, you get access to innovative ideas, best practices, and emerging trends from a variety of topics, including customer service, leasing and marketing, resident retention, career advancement, leadership techniques, and other property management skills to become a superstar at your company and/or in your profession!

For More Information:

Roger Dickson
Roger Dickson
Pennsylvania Apartment Association

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PAA EDUCATION DISCLAIMER:

Thank you for your interest in the Pennsylvania Apartment Association's education program. 

 

It is strongly recommended that you ensure invoice addresses and email addresses are updated.  PAA Education is not responsible for outdated member information being used for the dissemination of invoice/registration information.

 

Please note that webinar may be subject to the following:  incur a date or time change, change in instructors, potentially cancellation due to a low attendance or technical difficulty, or any combination thereof.  Every effort will be made by the PAA education staff to alert you of any necessary changes in a timely fashion.  Your support, flexibility and understanding of these potential changes is appreciated.

REGISTRATION POLICY:

Only PAA members in good standing will receive the published PAA member rate.  The non-member rates will be applied to all registrations that do not include a PAA membership.  All membership status questions should be directed to membership@paahq.com.

Once a member has registered for an education event, members can pay their invoices via credit card on their account at www.paahq.com  or request an invoice to be emailed for payment.  All invoices must be paid within 30 days of the invoice date unless the 30-day mark falls on or after the date of the education event; in those cases, payment should be made the day prior to the education event.