Marketing Spring 2022

As a CAM, you will need to understand the basic concepts of marketing and how to apply them to ensure that your property reaches its potential. Key concepts taught in this module include: Creating the components of an effective Marketing Plan Understanding and using SWOT methodology and measuring and evaluating marketing success

Please note: Recordings will be available for this class up to ten business days after the class date. 

Instructor: Jen Hidalgo, Buyers Access

Thank you for taking the time to peruse the Pennsylvania Apartment Association’s education course catalog.  It should be noted that classes may be subject to the following: move in physical location, incur a date or time change, change in instructors, potentially cancel due to a low attendance, or any combination thereof.  Every effort will be made by the Pennsylvania Apartment Association's staff to alert you of any necessary changes in a timely fashion.  Your flexibility and understanding of these potential changes is appreciated. Class disclaimer: